In this Enterprise Leadership podcast Theresa Lanowitz provides some down-to-earth discussion about cloud computing as a disruptive technology, moving one step closer to pervasive utility computing.
Every household doesn't need its own energy grid. If you follow this logic, then each enterprise does not need to be in the business of creating massive infrastructure. Why not take advantage of the some of the world's largest infrastructure offered to you by Amazon.com's Web Services or Google Apps Engine? That is the view of Theresa Lanowitz, the founder of voke, a research firm focused on breakthrough technologies, such as cloud computing.
She says that while Salesforce.com has revolutionized customer relations marketing by elevating it as a platform as a service, Amazon.com and Google.com have the opportunity to share their knowledge and expertise with every enterprise. She adds, "By making their massively scalable, highly available, high-performance environment, and a solid security infrastructure available, both Amazon.com and Google.com have moved one step closer to software as a service and pervasive utility computing. As a result, companies will be able to lower the cost of doing business and to remain innovative, competitive, and profitable. Enterprises of all sizes need to focus on delivering value to the marketplace of their core competency, regardless of what it is."
In this podcast, Theresa Lanowitz discusses the following:
