Organizations can no longer dictate where, when, or how software is used. Workers are mobile, customers are global, and every individual has a preference as to how they want to consume software. As a result, the testing market of the future will not have one dominant vendor; rather the market will be defined by software from testing vendors that is open and integrated with a wide variety of tooling options. Testers must be able to plan for and execute as many combinations and permutations of software and hardware as possible to predict the outcome of software usage. Testing professionals are now in the strategic role of customer advocate and help deliver higher quality software throughout the enterprise by placing a laser focus on assessing the risk associated with every piece of software.
The 2012 Market Mover Array recognizes the following testing platforms vendors:
Today we view the application lifecycle as both the business of software and a market complete with solutions and services from a variety of vendors. Understanding the business of software is critical for all organizations to ensure that the software that runs the business fulfills the brand promise.
This Market Mover ArrayTM report focuses on where the ALM market is moving. Instead of looking at the past, we will focus on the future and explore vendors’ innovation and technology as well as their marketing ability.
Software has expanded its reach to become responsible for business processes, consumer purchases, transportation, communications, and devices that are always on and, in some cases, life-critical. The stakes of making sure that proper testing occurs at all levels are greater than ever. Testing is a comprehensive and critical part of the entire lifecycle. Today’s business executive must be able to guarantee working software free of defects to avoid compromising business, safety, or security.
This Market Mover Array™ report examines the history of the testing market and analyzes the vendors vying to move the market beyond the status quo.
With the introduction of Visual Studio Team System, Microsoft began to transform and challenge the conventional wisdom of the linear application lifecycle. Today, the market has moved to an integrated approach of skills, processes including best practices, and technology to transform the application lifecycle and enhance the business. Microsoft with its organic product creation and growth is at the forefront of transforming the market.
Hewlett-Packard (HP) is in the Pivotal band of the voke Market Mover Array chart. HP’s position shows it is strong in both market leadership and technology. HP has continued to show progress and commitment to the application lifecycle market through its acquisition and partnering strategies. HP’s acquisition of Mercury in November 2006 has allowed the vendor to catapult its application lifecycle status to a higher level. The Mercury acquisition with market leading quality assurance offerings gave HP a core competency to work with as the vendor navigated the application lifecycle path.
HP is working to prove itself as an enterprise-worthy partner in the application lifecycle market. Its partnerships and acquisitions have proven to be strategic over the past 24 months. Watch for HP to deliver more value through organic growth of its offerings.
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